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  • Financial Aid at U.S. Boarding Schools: How Does it Work and Who Gets It?

    Contains 3 Component(s), Includes Credits

    For many families, the cost of an independent school can be prohibitive. Join, Jennie Kent, independent educational consultant, and Jason Warnick, director of admissions and financial aid at Ross School, to learn more about the basics of financial aid offered at boarding schools—which types of aid exist, what schools are evaluating in financial aid candidates, and how to apply.

    For many families, the cost of an independent school can be prohibitive. Join, Jennie Kent, independent educational consultant, and Jason Warnick, director of admissions and financial aid at Ross School, to learn more about the basics of financial aid offered at boarding schools—which types of aid exist, what schools are evaluating in financial aid candidates, and how to apply.

    Jennie Kent

    IECA Presenter

    Jennie is an internationally acclaimed award-winning author of books for children and teens as well as an independent educational consultant. A proud graduate of Northfield Mount Hermon School, Jennie is passionate about the positive impacts that boarding school can make in a student’s life and works with students around the globe who are interested in exploring whether or not boarding school is right for them. Concerned about access and affordability, Jennie works hard to make the topic of financial aid more understandable for both colleagues and the families she works with.  

    Jason Warnick

    Director of Admission and Financial Aid, Ross School

    Jason is director of admissions and financial aid at Ross School in East Hampton, New York. Ross is an independent school serving 350 day and boarding students from the east end of Long Island and 25 different countries around the world. Prior to Ross, Jason spent the better part of 15 years in admissions and enrollment management, ultimately serving as the executive director of enrollment and then director of external engagement for Hyde Schools. Jason earned a BA from Wheaton College in Massachusetts and recently completed a master’s in communications, new media and marketing from Southern New Hampshire University. Jason is passionate about independent schools and especially focused on strategic initiatives integrating school advancement, enrollment management and marketing.   

    A special note of appreciation to our Sponsor, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring


    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.


  • Mapping the Path to Graduate Study

    Contains 3 Component(s), Includes Credits

    Deciding which graduate program or school to pursue requires students to connect their past experiences and education with what they hope to accomplish in the future—even when the connections aren’t always obvious. In this webinar, Dr. Brooks will explain her Wise Wanderings Career Development System which uses mapping and other techniques to help students identify the career path they hope to pursue and which graduate/professional schools and degrees will provide the best opportunities for career success.

    Deciding which graduate program or school to pursue requires students to connect their past experiences and education with what they hope to accomplish in the future—even when the connections aren’t always obvious. In this webinar, Dr. Brooks will explain her Wise Wanderings Career Development System which uses mapping and other techniques to help students identify the career path they hope to pursue and which graduate/professional schools and degrees will provide the best opportunities for career success.

    Dr. Katharine S. Brooks

    Evans Family Executive Director of the Career Center, Vanderbilt University

    Dr. Katharine S. Brooks is the Evans Family Executive Director of the Career Center at Vanderbilt University. She has been in the career services field for over 30 years, serving at Wake Forest University, The University of Texas in Austin, and Dickinson College.  She is a licensed professional counselor, a nationally certified counselor, and a board certified coach. The author of the newly revised You Majored in What? Designing Your Path from College to Career, she also writes a blog, “Career Transitions” for Psychology Today. She has twice been designated a “Top Ten Most Visionary Leader in Career Services” by CSO Research and received the prestigious Kauffman Award from the National Association of Colleges and Employers (NACE). She created the NACE Career Coaching Intensive program and has trained thousands of career center practitioners. She has a doctorate in educational psychology and a master's degree in rehabilitation counseling from West Virginia University. Her bachelor's degree is in sociology and anthropology from Gettysburg College. 

    A special note of appreciation to our Sponsor, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring


    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

  • Into the Woods: A Primer on Therapeutic Wilderness Programs

    Contains 3 Component(s), Includes Credits

    This webinar will introduce the field of therapeutic wilderness programs to school & college independent educational consultants and explain the basics of therapeutic consulting so they can better understand the field and how it relates to their own work. It will cover the history of the outdoor industry, current theoretical underpinnings, and unique program features. The presenter has worked in wilderness programs for 18 years as front-line staff, field director, therapist, and clinical director.

    This webinar will introduce the field of therapeutic wilderness programs to school & college independent educational consultants and explain the basics of therapeutic consulting so they can better understand the field and how it relates to their own work. It will cover the history of the outdoor industry, current theoretical underpinnings, and unique program features. The presenter has worked in wilderness programs for 18 years as front-line staff, field director, therapist, and clinical director. 

    By the end of the presentation participants will be able to:

    • Identify the different types of therapeutic wilderness programs: nomadic, base camp and hybrid models.
    • Understand the goals and methods implemented in therapeutic wilderness programs.
    • Answer questions about safety, price, efficacy, outcome studies, family involvement, next steps, and age issues in wilderness therapy programs.

    Jesse Quam

    IECA Presenter

    Jesse Quam is an experienced clinician and licensed clinical social worker (LCSW) who joined John Huie & Associates as an independent educational consultant in May 2015. He has served in some of the most effective therapeutic wilderness programs and schools on both the East and West coasts. For seven years, Jesse worked with struggling adolescents and families as senior wilderness instructor and field director for programs in Utah. He also served as front line staff in several group homes in California and Massachusetts. Jesse served for 10 years as therapist and clinical director SUWS of the Carolinas, where he pioneered and led the nationally-acclaimed Seasons Program for younger teenagers.

    He teaches a course in outdoor leadership at Montreat College, and presents at professional conferences nationwide. He is an associate member of IECA, and an affiliate member of NATSAP.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • Sample Essays: The Good, the Bad & the Best Practices

    Contains 3 Component(s), Includes Credits

    Does a great story make a great essay? Do you need a stunning opening line? How much does punctuation matter? Participants will also receive links to two important resources: Guidelines for choosing appropriate samples and talking points for sharing samples with students and parents.

    Sharing samples of "successful" college essays seems like a good idea, but the effort can backfire when those samples are taken out of context. In this webinar, we’ll talk about when and how to share samples, how to choose them, and what to point out to your students so they can learn from samples instead of trying to imitate them. 

    Does a great story make a great essay? Do you need a stunning opening line? How much does punctuation matter? Participants will also receive links to two important resources: Guidelines for choosing appropriate samples and talking points for sharing samples with students and parents.

    Susan Knoppow

    CEO, Wow Writing Workshop

    Susan Knoppow can turn the most daunting writing challenge into a series of simple steps. She is a writer, instructional designer, and teacher who has worked with students, businesses and nonprofits for more than 25 years. Susan developed the Wow Method with her business partner, Kim Lifton, to guide students through the college essay-writing process. She has since trained hundreds of IECs and school counselors to use Wow’s simple principles and processes with their own students.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • Procrastination! Missed Deadlines! Lost Assignments! Oh My! Fostering Executive Functioning Skills Through the College Application Process

    Contains 3 Component(s), Includes Credits Recorded On: 10/09/2018

    This webinar will introduce three essential skills: time management, project planning, and organization, using the college application process as an example of supporting executive functioning skills.

    Developing executive functioning skills is a powerful way to manage long term projects, reduce anxiety and become an effective student. As college advisors and counselors, we can foster executive functioning skills within our students to help them navigate the application process and give them long term strategies to help pave the way to success in college, career, and life. This webinar will introduce three essential skills: time management, project planning, and organization, using the college application process as an example of supporting executive functioning skills.

    Learning Objectives:

    1. Understand the development and challenges of adolescent executive functioning.
    2. Define three essential executive functioning skills related to college applications: time management, backward planning, and organization.
    3. Share tools and strategies to help clients organize, plan, and manage their college applications.

    Deborah Barany

    IECA Presenter

    Deborah Barany specializes in helping teens navigate pivotal academic transitions. She works as a trained executive function coach and college admissions consultant, facilitating teens with learning differences transition from high school to college. Students and families that work with Debby discover not only a learning enthusiast, but also a skilled practitioner who patiently guides them toward their goals and success. She started out as an educator of mathematics, but it was her fascination with the science of learning that led her to the Stanford Graduate School of Education, where she completed her doctorate in Adolescent Cognitive Development.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • Gender Today: Best Practice for Working with Trans & Non-Binary Youth

    Contains 3 Component(s), Includes Credits Recorded On: 09/11/2018

    This webinar will help participants grasp terms, ideas, and situations that trans & NB youth are experiencing today. Webinar participants will be able to assess their everyday conversations as it relates to this demographic and be able to take with them an overarching understanding of the coming out process. Discussions will include policy and paperwork, talking to parents, assessing institutions for placement, and how to effectively be an ally to trans and NB youth.

    Fifty percent of trans identified youth will attempt suicide at least once before their twentieth birthday. Addiction and mental health among trans and non-binary (NB) youth are not easily assessed, however among LGBTQ young people it is known that rates of addiction, depression, and anxiety are significantly higher than that of their straight and cisgender peers. Minority stress, stigma, and bullying are the main causes of these high statistics. As IECs and clinicians, we need to create a space for understanding and safety within the walls of facilities we refer to, schools we send these youth to, and educating their families. This webinar will help participants grasp terms, ideas, and situations that trans & NB youth are experiencing today. Webinar participants will be able to assess their everyday conversations as it relates to this demographic and be able to take with them an overarching understanding of the coming out process. Discussions will include policy and paperwork, talking to parents, assessing institutions for placement, and how to effectively be an ally to trans and NB youth.

    This webinar will help participants to:

    • Discuss and describe the coming out process to their clients and families
    • Understand terms and definitions of gender and gender expansiveness with more skill and confidence
    • Evaluate and assess institutions as they relates to trans clients
    • Learn to integrate skills into their everyday practices with clients and families

    Beck Gee-Cohen, MA, LADC

    IECA Presenter

    Beck Gee-Cohen, MA, LADC, has over 13 years of personal recovery and addresses concerns of equality and acceptance of LGBTQ+ in recovery, educational, and mental health communities. He trains clinicians and facility staff on LGBTQ+ issues, helps facilities establish LGBTQ+ inclusive policies, and provides program development for facilities that want to expand their services to LGBTQ+ populations. He also helps LGBTQ identified youth and their families navigate educational institutions and treatment settings. Beck is an associate consultant at The Romeyn Collective, helping LGBTQ youth, youth in recovery, and their families navigate education and treatment and is the founder of BGC consulting which trains staff and facilities on LGBTQ best practices.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • Helping Your Students with LD Become Super Testers

    Contains 3 Component(s), Includes Credits Recorded On: 08/14/2018

    When it comes to high-stakes testing, some students will face challenges stemming from individual learning differences. These students can benefit from specific interventions to help them optimize performance on tests such as the SAT and ACT. Students with ADHD may need to shift their approach to testing, working to self-regulate their attention using a variety of techniques. Students with executive function issues or dyslexia may also benefit from strategic adjustments to how they approach the test. Let’s examine the most common learning differences you may come across in your practice and discuss how to coach your students to reach their peak performance.

    When it comes to high-stakes testing, some students will face challenges stemming from individual learning differences. These students can benefit from specific interventions to help them optimize performance on tests such as the SAT and ACT. Students with ADHD may need to shift their approach to testing, working to self-regulate their attention using a variety of techniques. Students with executive function issues or dyslexia may also benefit from strategic adjustments to how they approach the test. Let’s examine the most common learning differences you may come across in your practice and discuss how to coach your students to reach their peak performance.

    Jed Applerouth

    Founder and CEO, Applerouth Tutoring Services

    Jed Applerouth is a teacher and an educational innovator. A Nationally Certified Counselor with a PhD in Educational Psychology, Jed has researched student cognition, memory, motivation, and learning strategies to enhance the pedagogical strategies of Applerouth Tutoring Services. Jed is also a trained artist. He has found a way to merge his counseling and educational insights, visual talents, and whimsical sense of humor into a highly effective and original method for teaching academic subjects and preparing students for college and grad school admissions tests. Jed continually seeks new ways to improve the methods and materials of ATS, researching the most innovative pedagogical strategies to keep his tutors on the cutting edge of the education industry. No stranger to assessments, Jed scored a perfect 2400 on the SAT and a super-scored 36 on the ACT.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • Relieving Anxiety in College Bound Seniors: What’s actually happening within the Office of Admissions?

    Contains 3 Component(s), Includes Credits Recorded On: 07/10/2018

    Our objectives are twofold. First, to provide independent educational consultants, working with college bound students, a detailed overview of various application review methods. Some schools take several months to release decisions while others release decisions instantly. Second, we will share how technology has shaped application review. The impact of technological advancement has allowed us to streamline the review process. We hope that the knowledge we share during this webinar helps you to relieve anxieties from students and parents.

    Have you, or one of your students, ever wondered what are the inner workings of an admissions office? From beginning to end, what actually happens once a student clicks the submit button on the application? Join admissions counselors from Carnegie Mellon University, Iowa State University, and Purdue University to discuss our admissions processes.

    Our objectives are twofold. First, to provide independent educational consultants, working with college bound students, a detailed overview of various application review methods. Some schools take several months to release decisions while others release decisions instantly. Second, we will share how technology has shaped application review. The impact of technological advancement has allowed us to streamline the review process. We hope that the knowledge we share during this webinar helps you to relieve anxieties from students and parents.

    Kariny Maria Contreras-Nuñez

    Senior Assistant Director of Admissions, Purdue University

    Kariny Maria Contreras-Nuñez is senior assistant director, community relations at Purdue University, where she oversees counselor programs, maintains and develops Community Based Organization, and collaborates in diversity and inclusion efforts. She has worked in various capacities in offices of admission from the age of 18 at Gettysburg College, Washington & Jefferson College, and Purdue University. 

    David E. Romero

    Texas Regional Recruiter, Iowa State University

    David E. Romero is the Texas regional recruiter at Iowa State University. He also leads the recruitment efforts for Iowa State University in the Southwest region and Puerto Rico. David's previous experiences in higher education include working as the program coordinator for the Science Bound program at Iowa State University and program coordinator for the University Leadership Network at the University of Texas at Austin.

    Erin Latimer

    Director, Office of Admission, Carnegie Mellon University

    Erin Latimer is director of the office of admission at Carnegie Mellon University and has worked in college admission for five years, specializing in operational systems and databases. She previously worked in traditional admission positions at Carnegie Mellon University and at a small Liberal Arts college, and as a department chair and middle school Spanish teacher.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • The International Families' Concerns About University Admissions

    Contains 3 Component(s), Includes Credits Recorded On: 06/12/2018

    Listening and empathizing is a huge part of working successfully with international families. While you cannot expect to have lived your international family’s experiences, you can learn how to best guide them by understanding and being aware of their unique concerns. We will discuss several of the most pressing worries international families have (and any others you would like to bring to the table) from rankings, post-university careers, and liberal arts education to brand-name-influence, safety (and perceived safety), and diversity—all concerns, worries, or misunderstood in the context of university admissions. We will also touch on the applications themselves and which aspects of an application can be most difficult for the international family to grasp (i.e. interviews, essay writing, expressions of humility, holistic review), and how to work through each with them.)

    Listening and empathizing is a huge part of working successfully with international families. While you cannot expect to have lived your international family’s experiences, you can learn how to best guide them by understanding and being aware of their unique concerns. We will discuss several of the most pressing worries international families have (and any others you would like to bring to the table) from rankings, post-university careers, and liberal arts education to brand-name-influence, safety (and perceived safety), and diversity—all concerns, worries, or misunderstood in the context of university admissions. We will also touch on the applications themselves and which aspects of an application can be most difficult for the international family to grasp (i.e. interviews, essay writing, expressions of humility, holistic review), and how to work through each with them.) 

    Learning Objectives:

    1. Listening and explaining: Understand the importance of explanation as opposed to sending lots of information for the family to digest on their own.
    2. Pacing: Learn how to pace your families; many terms they are hearing for the first time
    3. Relating: You will learn to show empathy and genuinely relate to your families
    4. Understanding which terms and concepts are new to international families and where you will most likely be spending more time
    5. Learning which aspects of the actual application can be very difficult to grasp, and why. 
    6. Be a more effective, successful guide to your international families

    Jennifer Aquino

    IECA Presenter

    Jennifer Aquino has over 20 years of experience in international education spanning four continents, from teaching, admissions, and fundraising to educational publishing, and university management. Her deep and varied global experiences in international education have afforded her a unique understanding and perspective of the competitive and ever-changing sector of international education. Born in the US, she has lived and worked in education in Europe, Asia, the Pacific, and is based between Geneva and Singapore. Jennifer works with individual families, students, schools and institutions. She is the author of The International Family Guide to US University Admissions, Wiley & Sons 2017.

    She speaks regularly on international higher education around the globe.  

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.


  • Marketing and Branding for the New(er) IEC

    Contains 3 Component(s), Includes Credits Recorded On: 05/08/2018

    Learn from the journey of two experienced IECs who will help newer IECs or IECs who want to grow their business with effective marketing and branding to find ideal clients and best position your services.

    Learn from the journey of two experienced IECs who will help newer IECs or IECs who want to grow their business with effective marketing and branding to find ideal clients and best position your services.

    We will cover the 4 P’s of marketing:

    Product: How to effectively communicate the services you offer and what makes you unique;

    Price: The options of pricing and packaging your services and choosing what works for you and your business;

    Promotion: How to sell your services without feeling "salesy";

    Place: Options for where to provide services (virtually or in-person) and how to create strategic relationships.


    Brooke Daly

    IECA Presenter

    In 2008, Brooke founded Advantage College Planning in Raleigh, NC, after spending six years working for a non-profit organizing and presenting outreach programs for underserved youth in the areas of college selection, college admission and financial aid. Brooke is an Associate member of IECA; president-elect and community rep of the Higher Education Consultants Association; and a member of the National College Advocacy Group, SACAC, and the NACAC. In addition to serving students in the college process, she is a mentor and business coach for new and aspiring IECs.

    Mark Cruver

    IECA Presenter

    With over 20 years of service in higher education admissions and private practice, Mark provides career coaching, college financial aid forecasting, academic mapping and student athletic advising. He has consulted with more than 1,000 students and families about their college admissions decisions. As a Certified Educational Planner, Mark also holds a certificate of educational consulting from the University of California, Irvine; a master’s of education in college student affairs from Azusa Pacific University; and a bachelor of arts from Bryan College. His company, Capstone Educational Consultants, has offices in Georgia and Alabama. Mark is an active professional member of IECA, Higher Education Consultants Association, SACAC and the North American Coalition for Christian Admissions Professionals.

    A special note of appreciation to our Sponsors, who have made possible the development of our webinar series through their generous support:

    Applerouth Tutoring

    Denials Management


    Lakemary Center

    Applerouth Tutoring Services
    Since 2001 has helped thousands of students attain the scores they needed to secure spots at their top-choice schools. With our cutting edge methods and best-in-class tutors, we have helped our students attain consistently outstanding score improvements.

    Denials Management, Inc.
    Facing medical, behavioral health or substance abuse issues can be an emotionally challenging and financially stressful time for families. Similarly, we understand that providers must focus on the treatment of their patients, rather than navigating through the complicated utilization review, claims and appeals process. For over 25 years, Denials Management, Inc. has been partnering with families and providers as they steer through these arduous insurance procedures. Our experienced Advocates offer a variety of claims support services to assist in resolving the specific insurance problems you are facing.

    Lakemary Center
    Lakemary Center located 45 minutes south of Kansas City in Paola, Kansas serves children 6-21 in a co-ed setting and specializes in serving children with ID/DD coupled with psychiatric disorders. Children that receive services at Lakemary Center do so in our PRTF (psychiatric residential treatment facility) and on K-12 on-site accredited school. Our 24/7 therapeutic milieu includes special education services, individual therapists, nursing/medical services, and overnight awake staff.